A stationery retailer often offers a unique countdown to the holiday season with a curated collection of small gifts concealed within numbered compartments. These gifts, often paper-based items like stationery, stickers, or small decorative objects, provide a daily dose of festive cheer leading up to the celebration. This tradition blends anticipation with the tangible enjoyment of discovering a small treasure each day.
These seasonal countdowns offer a delightful way to mark the passage of time in anticipation of a major holiday. They build excitement through daily reveals and provide an opportunity to enjoy small, thoughtfully chosen gifts. Furthermore, the tradition can contribute to the overall festive atmosphere, offering a tangible connection to the spirit of the season. This practice has roots in the 19th century, evolving from simpler forms like marking days on a wall with chalk to more elaborate expressions of anticipation.